“Hudson Made is an online retailer selling highly curated artisanal products from the Hudson Valley, North Country and Brooklyn. Small batches. Limited quantities. 100% American made.
We were thrilled to design and develop this new project. Identity, micro-site (full commerce site to launch in Summer 2012) and the packaging for the Fancy Black Soap. The emphasis on the design is rooted in the history of the region and utility of the products the brand represents.
Typography balances modernity with heritage and incorporates digitized 19th century wood fonts.
Packaging is 2 colors, incorporates offset printing, letterpress and rubber stamp. All locally produced and sourced.”
Designed by Hovard Design
Simple, but tremendously effective typographic design